Acronis – The Ideal Sports Partner for Cyber Protection

In all sport, data protection and cybersecurity are of vital importance. Over the course of a motorsport race weekend or football match, several GB of data is gathered for analysis for the team to build up a competitive edge over the opposition. For motorsport, it could be where the car is gaining or losing time, how the tires are behaving through certain corners, where a driver is braking, and developing new technologies. For ball sports, teams gather data to analyze such factors as distances covered, player heat maps, opposing team algorithms, and historical data. All this vital data needs backing up and protecting.

Cyberthreats to Sports teams

Cyberthreats and cyberattacks come in many shapes and forms in day-to-day business as well as for the world’s biggest sports teams. These include data corruption, data tampering, malware, spyware, and phishing. Acronis ensures that the teams’ wider data is fully protected against modern cyber threats while remaining easily accessible, no matter where they are in the world.

How can Acronis solutions prevent cyberattacks for their Sports Partners?

Acronis protects this data for its portfolio of sports teams in several ways, through providing complete cyber protection for all workloads, data, applications, and systems. Acronis technology is designed to address the safety, accessibility, privacy, authenticity, and security (SAPAS) challenges of modern organizations – at the highest levels of business and competitive sport. This design methodology ensures the highest caliber of cyber protection for all workloads, data, applications, and systems, keeping data tamper-free and easily accessible for smooth day-to-day operations.

Where is Acronis situated?

Acronis was founded in Singapore in 2003 by Singaporean software developer and venture capitalist Serguei Beloussov. The company is multinational, with International Headquarters in Singapore, Corporate Headquarters and Switzerland, and offices worldwide.

Expansion into Europe began in 2006, with offices opening in Paris and Brussels, before the acquisition of German software distributor PEZ and integration of teams to increase efficiency in Germany-Austria-Switzerland region. The same year Acronis opened a large office in Burlington, MA.

Continuing its global expansion, in 2007 Acronis opened further offices in Australia, Spain, Britain, Italy, and Sweden. Recognizing Asia as one of the most important tech markets, Acronis opened an office in Japan in 2009 to increase efficiency in a local market with high demand for easy and reliable data protection.

In 2014 Acronis re-established its International HQ and R&D Center in Singapore, a country that supports security, authenticity, privacy, and accessibility. And in 2017 a further office in Scottsdale, AZ, opened to increase efficiency in the fast-growing U.S. market, followed by an R&D office in Sofia, Bulgaria. in 2018 and expanding it a year later.

History of Acronis Products & Solutions

Acronis was first known for its Acronis True Image, an innovative backup solution to protect all the data, applications, and systems of a workstation. Due to its wide adoption, the solution evolved into Acronis True Image Server to offer complete server data protection, and then Acronis True Image Enterprise Server, tripled the company’s revenues in the mid-2000s.

Acronis acquired nScaled and BackupAgent to extend the functionality of its data protection solutions and introduced hybrid cloud architecture in all products in 2015, enabling freedom of choice for customers to store data locally, in the cloud, and in hybrid scenarios, including Acronis’ partners and customer’s data centers. In the same year, Acronis delivered the industry’s most complete data protection platform powered by Acronis AnyData Engine, allowing data to be secure, safe, accessible, and private.

Acronis moved into the world of sports and Formula 1 in 2016 and released Acronis Backup 12, proven to be twice as fast as the closest competitor by independent research firm, and the most efficient data protection solution. In 2017 Acronis released Acronis Backup 12.5 Advanced, widely adopted by sports teams and large businesses.

A year later, Acronis enhanced its AI-based anti-ransomware technology, Acronis Active Protection, to also detect and stop crypto mining malware attacks in real-time.

The launch of Acronis Cyber Platform followed in 2019, enabling developers to customize, integrate and extend their applications and services with cyber protection solutions while connecting them to Acronis’ community of 50,000 channel partners.

And in 2020 Acronis launched the new innovative Acronis Cyber Protect, the only solution that natively integrates cybersecurity, data protection, and management to protect endpoints, systems, and data. Integration and automation provide unmatched protection – increasing productivity while decreasing TCO.

Guennadi Moukine

Motorsport Technology Editor.