The year 2020 has been a challenging one, to say the very least. With the global COVID-19 pandemic affecting the lives of every man, woman, and child across the planet, people and businesses have had to change and adapt to what has been termed ‘a new normal.’
And yet, out of such adversity has come many positives, with feel-good stories of people coming together and refusing to take a backward step in the fight to beat the virus and return to normal.
One such company that continues to develop and grow despite the world recession is the global leader in Cyber Protection, Acronis. The company has come a long way since it was founded by CEO Serguei Beloussov (pictured below with his wife, Nata Bell) in Singapore.
Since 2017, Acronis has forged strong sports partnerships across the sporting world, including Williams Racing, BWT Racing Point, DS TECHEETAH, Venturi Racing, NIO 333, and Rahal Letterman Lanigan Racing from the world of motorsport, and the likes of the Boston Red Sox, Manchester City, Liverpool FC, Ajax Amsterdam, Atletico Madrid, FC Internazionale and AS Roma from the wider world of sports.
In 2020 alone, Acronis has announced many new partnerships, including Hendrick Motorsports, Toyota GAZOO Racing, Dallas Stars, W Series, Sale Sharks rugby, San Diego Padres, and Washington FT to name but a few, as well as supporting Airspeeder, SailGP and the groundbreaking Roborace autonomous racing series.
Only last month, the company, which has its headquarters in Singapore and offices around the world, hosted its second annual Acronis Global Cyber Summit virtually online, with industry leaders from the world of tech hosting clinics, as well as stars from the sporting world entertaining fans with their career insights.
It is perhaps fortunate that both individuals and businesses will always need cyber protection, more vital now than ever before as fraudulent criminals continue to attack cyberspace with such nasties as ransomware, digital viruses, and malware.
During a time where people are self-isolating and working from home, it is perhaps more important than ever that the sporting world has returned, albeit mainly behind closed doors, to give people that vital happy escape to entertain during these sometimes depressing times.